Following on the heels of a pair of teaser images that were released a short while ago, Hyundai’s new Genesis sub-brand has taken the veil off of its upcoming G90 flagship sedan at an event in South Korea.
Designed to replace the current generation Equus, the G90 embodies a bolder approach to luxury while still offering plenty of amenities and technology for buyers to enjoy. While the exterior styling is toned down somewhat versus the teaser images, the front fascia still channels a degree of aggression thanks to an all new crest shaped grille that features slick LED headlights and the brand’s all new winged emblem. A chrome laden belt line snakes its way to the decidedly more subtle rear end which features dual exhaust tips and takes some of its inspiration from the current generation Genesis sedan. Genesis (the brand) claims that this is part of its new “Athletic Elegance” design language and the new clothes should allow the G90 to do a better job standing out when viewed against established luxury rivals.
The interior of the Equus was packed with features, but it lack of refinement and a relatively bland design helped hinder it when viewed against rivals. The G90 aims to exorcise these demons, and offers a cabin that not only amps up interior quality, but also brings more polish and technology to buyers. Italian leather nicely offsets the real wood trim scattered through out, while the supple leather seats were fine tuned and certified by German back support specialists. The driver seat features 22 way power adjustments while the passenger seats boast 14 way adjustability. In addition, an all new “Smart Posture Caring” system positions the seats, steering wheel, heads up display, and outside mirrors to the drivers optimum position which encourages better posture and comfort while driving.
The infotainment system features a beefy 12.3 inch high definition color screen and promises to reduce button clutter (a key Equus complaint.) A 360 degree around view monitor, Lexicon surround sound system, and inductive wireless phone charging also arrive as standard equipment and help ensure that the G90’s cabin is a very comfortable place to spend time in especially on long road trips.
When it came to performance hardware, The Equus only had one available choice a powerful but thirsty 5.0 liter V8. Genesis engineers wanted to expand the G90’s appeal and versatility with buyers and have equipped the car with three different engine options. The base G90 will arrive with the same 3.8 liter V6 that arrived in the 2016 K900 and will boast 311 horsepower. Mid level variants will get a turbocharged 3.5 liter V6 which brings 365 horsepower, while the range topping 419 horsepower 5.0 liter V8 is carried over from the Equus. Buyers that pick the V8 will be pleased to hear that a small boost of power is on tap and will allow the tweaked V8 to boast 429 horsepower (a gain of 10) and a 5.7 second 0 to 62 mph time.
Regardless of which engine is chosen, all three will be hooked up to an eight speed automatic transmission with power going to either the rear wheels or all four wheels. Look for the latter to be popular in the snowier parts of the United States where Audi and it’s Quattro equipped offerings have firmly established themselves as a top contender in these chilly markets.
In addition to its impressive amounts of luxury and performance, the G90 will also arrive with world class safety features. The extensive list includes blind spot monitoring, emergency braking with pedestrian detection, driver alertness monitor, and adaptive headlights. The KDM spec model also features an all new Highway Driving Assistance system that can deliver near-autonomous operation at freeway speeds. Understandably, we may have to wait a little while before the system is ready for our nations freeways but it does sound intriguing, and would make the G90 one of the few luxury offerings available with this particular type of technology.
Like other products the G90 will initially be launched in Korea under the EQ900 moniker, but will eventually find its way to other world markets (including the U.S.) where it will wear the G90 badge. After its arrival, look for five more models to join the Genesis model family including a two door coupe, a crossover, and a smaller G70 sedan that would compete with the BMW 5-Series, Mercedes E-Class, and the Audi A6. Also look for a 3-Series fighter to eventually join the ranks but it is unknown when that model will make it’s formal debut.